How can a Virtual Assistant help you get more sales?
As any successful small business owner can tell you, a growing business always needs to get more sales. While the prospect of your expanding business is exciting in itself, figuring out all the logistics to turn leads into sales can be pretty stressful. However, you should know that just because you’re operating the ship doesn’t mean you have to do it all without a crew.
One crew member you want on hand as soon as possible, is a Virtual Assistant. Traditionally, a Virtual Assistant is seen as a Personal Assistant and someone who handles your online diary and emails etc. But they often have a wealth of business experience and can do so much more for you – especially when it comes to marketing and sales.
So read on, to find out what things a Virtual Assistant can do to help you get more sales.
A Virtual Assistant can help you have better buying sequences
The buying sequence isn’t as straightforward as you initially think it is. In an ideal world, visitors come to your site, see what they want and buy it – but that doesn’t always happen. Sometimes they may abandon their cart and walk away. Other times, they may get annoyed or confused by the journey from finding what they want, to buying it. A Virtual Assistant can create an email sequence that encourages shoppers who have abandoned their carts, to come back and finish the purchase. A Virtual Assistant can also go through your buying sequence and tighten up any area that is clunky or confusing.
Your Virtual Assistant can also use your business Facebook page to generate new leads for your business and help you get more sales. Many Virtual Assistants are also trained as Facebook Business Managers. They can set up a page for your company, handle and follow up with posts, and even run ads to reach your specific target audience. They can also take charge of monitoring these ad campaigns, which means one less piece of the puzzle you have to worry about.
A trained Virtual Assistant can install Facebook Pixels to track your page visitors’ activity. This information will help them fine-tune your company’s Facebook ad campaigns in the future, which most likely will translate to more revenue. If you’re on the market for a Virtual Assistant, look for one who specialises in Facebook business, as it may be just what your company needs.
Create new sales and marketing strategies
Your Virtual Assistant doesn’t have to be a salesperson to get your business booming. Something as simple as a quick response rate can be enough to build credibility and trust with your customer base. Other activities they can do that will help with your business sales and marketing methods, include live chat, contacting new leads, and following up with old leads. A Virtual Assistant can even implement an automated answering system for simple, common questions.
However, there are some sales strategies that you shouldn’t delegate to your Virtual Assistant, like cold calling. While cold calling might be successful with a script at hand, it’s almost impossible to win back leads lost through it.
A Virtual Assistant can bring a lot to your business and take much of the responsibility off your shoulders. When it comes to marketing, promoting and growing your business a Virtual Assistant can carry out many different tasks for you, all designed to help you get more sales and grow your business.
If you’re wondering what else a virtual assistant can help with, download our ’30 ways to use a VA’ guide here.
If you’re ready to have a complimentary discovery call with a Virtual Assistant, to see how we can help you grow your business and get more sales, get in touch. We can discuss your business needs and see how a Virtual Assistant can help you get more sales and grow your business!